Bouygues’ Telecom Growth Formula: What’s Behind Its 300,000 New Subscribers? 

Bouygues Group reported its first half 2025 financial results amidst a challenging macroeconomic and geopolitical environment, yet the company demonstrated resilience with a slight uptick in its key financial metrics. The group’s total sales increased by 1.3% year-on-year, amounting to EUR 26.9 billion, driven primarily by the robust performance in its construction segment. However, on a like-for-like basis, the growth was a modest 0.7%, reflecting the broader economic uncertainties.